Want to be on the forefront of innovation with bra fitting? Soma has just announced the revolutionary SOMAINNOFIT, an at-home measuring system using technology. No tape. No quiz. No need to get naked. Check out how this helped me order the perfect bra in the style and size I need now.
Did you know that weight gain/loss can shift your bra size by a full cup size? Even just 5 pounds can make a difference. How often are you going to go into a store to get measured and take care of that? I thought so. Well now there is no need to leave your home. Introducing SOMAINNOFIT. It’s so simple and the technology takes all the guessing work out of bra fitting. It also helps select the perfect bra for your size/shape. Here’s how it works:
1. Order your SOMAINNOFIT (pre-order special and $25 OFF full-price bra when you order SOMAINNOFIT)
2. Download the free app and press the ON button on the back
3. Align SOMAINNOFIT so it sits on top of your bra’s band (wear your best fitting bra underneath)
4. Let the app’s MEASURE feature do the work
It’s really that simple. You will wear your best fitting bra underneath the SOMAINNOFIT bra (that’s why you see my nude bra strap hanging out). Try to use a bra without padding to help get an accurate reading. Once you are done with your reading, the app then pulls up Soma bra suggestions for you. It’s quick and reliable and the SOMAINNOFIT is just like putting on a sports bra. You will keep your SOMAINNOFIT and be able to use it anytime with your app. Need to order a new bra and want to check your measurements before you place your order online? Nor problem, just use your SOMAINNOFIT again. Use it as many times as you need to.
Your foundations can make our break your outfit because what you wear underneath really makes a difference in how your clothes fit. There’s nothing worse than ill-fitting undergarments. By the way, these are the Soma leggings I have on. I love the way they suck it all in!
Bra sizing in the privacy of your own home. Now that’s technology that delivers! xoxo- Tanya
P.S. Be sure to check out the updated prints and solids in the Cool Nights sleepwear collection. It’s the only fabric I love to sleep in!
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photo: Audrie Dollins
This post was sponsored by Soma. All opinions are my own.